Most people are familiar with Hagen Renaker, even if they are not familiar with their Disney figures. They produced - and still do produce - a huge range of miniature animal figures. I remember seeing lots of these little animals on paper cards at my local Hallmark store when I was growing up.
Hagen Renaker held the license to produce Disney figurines for 7 years (1955-1961), and they were only available for purchase at Disneyland, at least initially. A set of four figures from Alice in Wonderland were added to the line in 1956.
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This Alice figure is different from most Hagen figures in that she never had a paper card. Rather, she was the very first Hagen figure to bear a named character label, the only one of the miniature line to have such a label, although several figures in the larger Designer's Workshop line had similar labels.
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As time went on, the named label gave way to the generic WDP label found on lots of Hagens.
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And I even have one that has a Disneyland Emporium Label on the underside.
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Alice is by far the most common of the Alice in Wonderland set, but she is very difficult to find with the named label still intact.