Bizarre DayGlo Magenta Bread Label - Alice

I've never seen another one of these, I got this with a large lot of bread labels, but this (and 3 others - Donald, Figaro, Pluto) was the only one like this. Intense magenta color, hard to see on this label, but on the others you can see the words 'Day Glo Patented', and not gummed on the back, so perhaps a sample? There are what appear to be staple holes in this label, so perhaps that is the case, samples for labels that were never produced.