Thursday, June 26, 2008

Tobler Postcards

In the 1950s Tobler, the chocolate company, put out a very large number of postcards as premiums. The total number of Disney cards is vast, I don't know how many, dozens certainly, perhaps as many as one hundred or more. This set of Alice cards is small in comparison to the other films they made cards for, hard to imagine why since Alice has more characters by far than any other Disney animated film.

The Alice card is especially nice, it is one of my favorite images. I do not know why Alice and the Tweedles do not have their names printed on the cards like the Mad Hatter and March Hare, but all of the copies I've seen are this way.

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